For Halloween 2024, I freelanced for CTV to help promote their Halloween Hub on their streaming platform by creating content on their top Halloween titles. I previously was an intern for them back in the summer of 2020.
The first IG Reel below is a Halloween episode roundup for "Dawson's Creek." The second IG Reel highlights a clip from the film "I Know What You Did Last Summer."
Below are two IG Reels for "I Know What You Did Last Summer." The first Reel highlights how the night started for the main characters versus how it ended. The second Reel is an iconic clip from the film.
Below is a post inspired by the Halloween episode of "Party of Five" where we asked our followers what their Halloween plans were.
Link to post: Instagram
Below is a carousel asset for the Halloween episode of "Party of Five" (Link to post: Instagram).
For the summer of 2020, I got hired as a Digital Content Intern at Bell Media for their brands CTV, MUCH and MTV. As an intern, I got to learn everything from social media campaigning to writing editorial articles. For the majority of my work with CTV, I was responsible for pitching social media campaigns and posts in regards to their programming for their Instagram account. In addition to pitching, I was responsible for creating any social media assets, which included both stories and posts.
Above are some posts I came up with to help promote CTV's Ultimate Tag, a new show that combines a childhood game with parkour athletes. Another post highlights funny dialogue between a mother and son from The Goldberg's, which was used for Mother's Day. A big part of my pitching was finding content and assets within CTV programming to make up fun posts like these.
Here is a funny video that would be used to help promote the new show Ultimate Tag. Essentially, I had to clip the episode and add the text graphics on the moving subjects. It was a quick but fun edit.
These video clips are two out of four parts of a Pride weekend campaign where we created trivia questions based on CTV programming that focused on LGBTQ+ characters and/or cast members for our Instagram story. I was only responsible for putting the edit together. All edits were easily made through an app called Mojo.
Above is a video I put together for a Pride Q&A for CTV Comedy. I was given all the graphic assets so my only responsibility was to cut the original footage and edit it together within a given time frame.