For the summer of 2020, I got hired as a Digital Content Intern at Bell Media for their brands CTV, MUCH and MTV. As an intern, I got to learn everything from social media campaigning to writing editorial articles. For the majority of my work with CTV, I was responsible for pitching social media campaigns and posts in regards to their programming for their Instagram account. In addition to pitching, I was responsible for creating any social media assets, which included both stories and posts.
Above are some posts I came up with to help promote CTV's Ultimate Tag, a new show that combines a childhood game with parkour athletes. Another post highlights funny dialogue between a mother and son from The Goldberg's, which was used for Mother's Day. A big part of my pitching was finding content and assets within CTV programming to make up fun posts like these.
Here is a funny video that would be used to help promote the new show Ultimate Tag. Essentially, I had to clip the episode and add the text graphics on the moving subjects. It was a quick but fun edit.
These video clips are two out of four parts of a Pride weekend campaign where we created trivia questions based on CTV programming that focused on LGBTQ+ characters and/or cast members for our Instagram story. I was only responsible for putting the edit together. All edits were easily made through an app called Mojo.
Above is a video I put together for a Pride Q&A for CTV Comedy. I was given all the graphic assets so my only responsibility was to cut the original footage and edit it together within a given time frame.