In the summer of 2022, I joined the creative agency Sid Lee as a Content Creator. I got to work on amazing clients, such as UGG, making content that was fun and colourful.
Below is a game of "eye spy" as you can alter this shoe to have the strap or without. It's a fun way to showcase the different style possibilities in a fun graphic and game. Link to post: Instagram
Below is Barbie-like poster for one of UGG's products. This moment online was trending where people would edit themselves in the Barbie posters that went viral. With a quick turn-around time to get on the trend, I made this poster that helped the company stay relevant and on-trend.
Below is a fun Tik Tok format to showcase user-generated content from influencer partners in a quick video edit with trending audio (Link to post: Tik Tok). The second video showcases the collaboration between UGG and artist MONICA AHANONU. Video clips were provided by the artist and I put it together with the music (Link to post: Tik Tok, IG Reel)
Below is a fun launch post for a new UGG product and a Tik Tok format to showcase festival styles. The first video is a reveal video to showcase the new Hishine UGG shoe (Link to post: Instagram, Tik Tok). The second video a product recommendation video edit that shows specific products at the end that match the aesthetic of the previously shown images (Link to post: Tik Tok).
Below is an image collage of influencers wearing UGG products. The images were sourced directly from UGC with UGG influencer partners (Link to post: Instagram).